Arete-complete_process

As Paul is both a yogi and a painter, he wanted to create a yoga towel that was a functional work of art. Each towel design begins as a mixed media piece, mixing drawings, paintings, photographs and/or texturized pixels. Once finalized, each image is digitally sublimation printed on a special microfiber fabric that’s super soft, ultra lightweight and most importantly, especially absorbent. The larger towels are sized to cover the surface area of a yoga mat, for wicking away slippery sweat and moisture during practice. But the lightweight beauties aren’t just for yoga. Since they don’t take up much space and weigh little, they’re also great companions for travel or camping.