We’ll say it: rules are overrated. Especially when it comes to designing an iPhone case with a whole heaping dose of pizzazz. Iveta totally gets this, which is why she’s tossed the rulebook when experimenting with colors, patterns and textures for her line of phone protectors and beautifers. The artist, who has been a graphic designer for over 10 years, might sketch, draw or paint before scanning an image into Photoshop for tweaking. She then produces eye-catching cases that won’t fade or scratch—and stand the test of time. She sees them as little functional works of art—that ain’t playing by nobody’s rules