Joy has always been in love with creating by hand, but it wasn't until January 2013 that she decided to pursue it as a full-time gig, leaving her "money-maker" web design job behind her and focusing on hand-lettering. And now, she spends the bulk of her time creating stamps, prints and stationery with that special touch that only hand-lettering can give. She starts each project with a cup of tea, a pencil and her sketchbook — from there, the magic takes over. Joy works incredibly hard to make sure each and every piece is created with great love and attention to detail, and it shows. Needless to say, she's pretty smitten with what she does now.